There are a few key factors an author must consider when they sit down and begin to start writing. From thesis, to support, to organization, all play a vital role in the effectiveness of a piece of writing. This is especially true if a writer is considering to write a rhetorical piece. In the article, "Is Google Making Us Stupid?", Carr shows just this.
Carr uses the Aristotelian Triad to support his argument that search engines, such as Google, has changed the way we receive information. Carr begins the article by taking a very personal approach and sharing his own experiences with the Internet. This supports his ethos because he is basing his opinion on his own experiences. He also uses sources, such as Google's chief executive, to defend the fact that the Internet is shaping our brain and thought process differently.
He also uses pathos to get his message across. Carr captures the reader through raising awareness that human beings are not obtaining information like they use to. By raising this awareness and using a hint of caution, Carr's opinion becomes valuable to the reader because it is something they can relate to.
In order for a reader to convey their message properly, the must take after Carr's lead and properly execute the use of logos, ethos, and pathos in their writing. At the end of the day, the reader who does this best will receive more creditability and win over there reader's trust.
blessings.
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